Journal of the Korean Home Economics Association 2004;42(5):1-10.
자녀들의 패스드푸드점 선호에 대한 어머니의 인식 및 견해 연구
Maternal Knowledge and Perceptions of Quick Service Patronage Regarding Children in South Korea
주나미
숙명여자대학교 생활과학부 식품영양학
ABSTRACT
The last half of the twentieth century brought many new opportunities and challenges to the traditional South Korean family. One area of change that challenges the traditional South Korean family is the availability of new food sources, specifically the introduction of commercial restaurants that offer new types of food in untraditional settings. This research investigated the perceptions of South Korean mothers'(n = 104) regarding the patronage of quick service style restaurants by their children through the use of Q sort methodology. The results showed that even though children do influence the decision making process when determining where to eat away from home, Korean mothers still play a very prominent role in planning the family's food consumption. While Western food styles and practices can provide a variety of food selections and service styles, care should be taken not to over utilize the quick service restaurants' in place of traditional foods.
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